Basic marketing research /
by Churchill, Gilbert A; Churchill, Gilbert A.
Type:
BookPublisher: Chicago, Ill. : The Dryden Press, 1988Description: 765 pag. : ill. ; 26 cm.ISBN: 0030072786.Subject(s): Marketing research
| Item type | Location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
 Book |
Կապանի Հանրային Գրադարան
|
Non Fiction | 65 G (Browse shelf) | Available | KPL- 20317 |
Total holds: 0
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| 65 D International business : | 65 D Economics / | 65 D- Diversified development : | 65 G Basic marketing research / | 65 G- Global marketing and advertising : | 65 G- Diversified development : | 65 H The management challenge : |
Տողատակի ծանոթագր.
Includes bibliography and index.
Research design--Data-collection methods--Sampling and data collection--Data analysis.
Անգլերեն լեզվով